MEAT, POULTRY AND FISH
The right color in the meat, seafood and poultry industry is a crucial indicator of products’ quality and freshness. With Natu.Red® color, producers will be able to achieve natural looking results, reduce nitrite and replace carmine or less stable natural colorants without compromising on taste.

APPLICATION EXAMPLES

NATU.RED® BENEFITS
PRODUCT FEATURES
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Temperature (below 0 - 135°) & pH stable (2-10)
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Low dosage needed and easy to incorporate
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Easy to handle – available for testing in a powder format
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No color migration in a cold fat emulsion
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Suitable for emulsified and fermented sausages
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Starting dosage: 0.03%-0.05%
SENSORY
Tasteless & odorless
Mimic the color hue of raw meat
ECONOMICS
Efficient production via precision fermentation technology
Low cost-in-use due to high color intensity
Reliable supply chain (not season or climate dependent)
SUSTAINABILITY
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Natural color
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Compliant with halal & kosher diets
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Sustainable production via fermentation technology, limiting usage of agricultural space



